Next.js with Sanity or Prismic CMS
SoftVolt AI is a white-label Sanity CMS development agency for agencies with editorial and multi-market clients. We build on Prismic too. We model the content, build the Next.js front end with live preview and hand it over under your brand.
- ToolingNext.js · Sanity · Prismic
- Best forBranding & design agencies
- Scope & quoteWithin 2 business days
Next.js + Sanity / Prismic, run the way agencies need it run.
Websites, stores and apps your clients will put their name on.
Send the brief and a named producer turns it into a written scope: 6 deliverables, each priced, with the assumptions and the tools listed — Next.js, Sanity, Prismic, TypeScript, GROQ, Vercel. Nothing is built until you have agreed that document, and the price on it is the price you pay.
It is the brief we see most often from branding & design agencies, digital marketing agencies. Everything ships under your agency's name — the staging link, the commits, the checklist and the handover — and your client never learns we were involved.
- Pillar
- Build — Websites, stores and apps your clients will put their name on.
- Tooling
- Next.js · Sanity · Prismic · TypeScript · GROQ · Vercel
- Most often for
- Branding & design agencies
- Scope & quote
- Within 2 business days — scope
Next.js + Sanity / Prismic: what you get.
Every item here appears in the scope document with a price against it. Nothing starts until you approve it.
- 01Content schema and studio configuration (Sanity) or custom types and slices (Prismic)
- 02Next.js front end with visual editing or live preview
- 03Image pipeline, localisation and redirects handled at the framework level
- 04Migration of existing content with a mapping document
- 05Editor training notes written in your brand
- 06Performance and SEO baseline verified before launch
As a Sanity CMS development agency, we work behind your agency on sites where editors publish often and want to preview every change. Sanity and Prismic are hosted, so the client gets structured content and collaboration without running a CMS server.
What a Sanity CMS development agency sets up
Most of the work is content modelling. A good model lets editors build pages from reusable parts without breaking the design.
- Sanity schemas and Studio configuration, with custom inputs where editors need them and GROQ queries that fetch only what each page uses.
- Prismic custom types and slices that match the components in your Figma file, so editors assemble pages from approved sections.
- References between documents, so an author, product or location is edited once and updates everywhere it appears.
- Localisation per market, with fallbacks when a translation is missing.
- Visual editing or live preview on the Next.js front end, with on-demand revalidation when an editor publishes.
Sanity or Prismic: choosing for the client
Both work well with Next.js. The choice usually comes down to how much the editorial team wants to customise.
| If the client | Choose | Why |
|---|---|---|
| Has a complex content model or in-house developers | Sanity | Schemas live in code, and the Studio can be shaped around each editorial workflow. |
| Wants marketers to build landing pages from set sections | Prismic | Slices give editors a page-building workflow inside fixed design limits. |
| Already knows WordPress and wants to keep it | Headless WordPress | No retraining, with the same Next.js front end. |
| Needs logins, roles or its own database | Payload with PostgreSQL | The CMS and the app share one codebase. |
See every option on our white-label Next.js development page. Branding and design agencies often pick Sanity or Prismic when the build has to match a detailed Figma file.
Migration, handover and pricing
Moving an existing site? We migrate content with a mapping document that shows where every field went, and we run the migration on staging first.
The build runs on a password-protected staging URL under your brand, with a named producer in your shared channel. At handover you get editor training notes in your brand and a performance and SEO baseline checked before launch.
Builds are scoped at a fixed price within two business days of the brief. The Growth plan (from £1,200/month) includes headless Next.js builds for agencies with regular work; compare every plan on our rates page.
Next.js + Sanity / Prismic: when to send it.
- An editorial or multi-market site is being rebuilt
- The client wants a hosted CMS with real-time collaboration
- Marketing needs to launch pages without waiting for releases
- 01
Send the brief
Reply within 1 business day
- 02
Scope & quote
Within 2 business days
- 03
Production
Timeline fixed in the scope
- 04
QA & review
Published checklist, every build
- 05
Agency delivery
Handover doc with every launch
- Next.js
- Sanity
- Prismic
- TypeScript
- GROQ
- Vercel
Next.js + Sanity / Prismic: who briefs it most.
Questions agencies ask about Sanity and Prismic
01Can editors preview changes before publishing?
Yes. We set up visual editing or live preview, so editors see a draft on the real Next.js front end before it goes live. When they publish, on-demand revalidation updates the cached page without a full deploy. On multi-market sites, preview works for each locale.
02How do you handle multiple languages and markets?
We agree the localisation model in the scope: field-level translations for smaller sites, or a document per locale for larger ones. Next.js handles routing per market, with hreflang tags and fallbacks when a translation is missing. Redirects are handled at the framework level, so editors do not manage them by hand.
03Who pays for Sanity or Prismic?
Usually the client. We set up the project in an account your agency or client controls, so any paid plan is billed there or passed through at cost. We never mark up third-party tools. Free tiers cover many smaller sites, and the scope flags it if the client will need a paid plan.
04Can you migrate content from WordPress or another CMS?
Yes. We map every content type and field to the new schema, script the import and run it on staging first. You receive a mapping document so you can check that nothing was dropped, and old URLs get redirects wherever the structure changes.
05Is a Sanity or Prismic site good for SEO?
It can be. Next.js renders pages on the server, and we add fields for metadata, canonical tags and structured data that editors can control. We generate sitemaps and check a performance and SEO baseline before launch. We do not guarantee rankings, but the technical setup will not hold the site back.
Send the brief — get a fixed price within two business days.
Tell us what the Next.js + Sanity / Prismic project needs and when. Client names can wait until the NDA is signed; a named producer replies within one business day.